Research and Guides
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Research on AI citation patterns, platform behavior, and what actually moves your GEO score.
Mar 28, 202620 min read
Reddit Discussion Volume Predicts AI Citations for B2B SaaS Brands: Original Research From 3,334 Citations
Analysis of 3,334 AI citations across 181 B2B SaaS brands reveals Reddit discussion volume strongly predicts AI citation rates. Perplexity pulls 46.7% of citations from Reddit.
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Dec 26, 202514 min read
What is GEO? The Complete Guide to Generative Engine Optimization for 2025
Generative Engine Optimization (GEO) is the practice of optimizing content to get cited by AI systems like ChatGPT, Claude, and Perplexity. Learn how AI citations work, why GEO differs from SEO, and what actually drives AI visibility in 2025.
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